Website audit

Find out what your website is costing you.

Paste a URL. We crawl every page we can reach, measure what actually ships, and read your copy the way a first-time buyer does. Then we tell you what to change, in what order, with the hours against each one.

Free, complete, and no account. You get every finding, not a score with the answers hidden.

8 Dimensions scored Every one measured from your pages or derived from something measured.

12 Pages crawled One at a time, identifying ourselves honestly in the user agent.

~30s To a result From pasting the address to reading the plan.

0 Account required Free and complete. Every finding, not a score with the answers hidden.

What it measures

Eight dimensions, and every one of them is measured from your pages or derived from something measured. Nothing here scores how modern your site feels.

Messaging clarity

Does a stranger learn what you sell in three seconds?

Conversion design

Is there one obvious next action, above the fold?

Trust signals

Is there evidence that anybody has bought from you before?

Performance

How much does the page ship before it is readable?

Accessibility

Can everybody actually use it?

SEO foundations

Can a search engine tell your pages apart?

Mobile experience

Does it work on the device most people will use?

Sustainability

What does a page view cost the planet?

What happens when you paste a URL

1

Resolving DNS and fetching the homepage

2

Crawling internal pages for metadata

3

Measuring transfer size and render-blocking assets

4

Simulating a 4G mobile visit

5

Reading headline, subhead and primary call to action

6

Checking heading hierarchy, alt text and contrast

7

Estimating carbon per page view

8

Scoring and writing your implementation plan

We identify ourselves honestly in the user agent, fetch one page at a time, and stop at 12 pages. Auditing your site should not look like an attack in your logs.

Then, if you want it fixed

The audit is yours either way. This is what it costs to have the work done rather than listed.

Option A

Start from a definition

Tell us what the site has to do. The more specific that is, the less generic the plan comes back.

Best when you know it when you see it

Most take this Option B

Start from a reference

Paste a site you admire. We read its structure rather than copying its skin, and apply the structure to your content.

Best when you have traffic to protect

Option C

Rebuild your existing site

We take the audit you just ran and rebuild against it, so every finding is closed by construction rather than patched afterwards.

Best when the old site is unsalvageable

Start with the number.

It takes about thirty seconds and costs nothing.